Deals and discounts


BILLA card

Permanently lower prices on a selection of goods, 10% discount on your birthday, mobile phone application, weekly discounts, personalized offers.

Kaufland card

Download the Kaufland application for your smartphone from Google Play or Apple Store. Enjoy a weekly selection of coupons & promotions.

Kaufland Partners: Shell Petrol Stations (0.07 BGN/litre discount), Sopharmacy , SDI.

Lidl Plus

Download the Lidl application. Benefit from the weekly selection of coupons & promotions. See all of your past receipts online (going back up to 3 years).

Lidl Partners: OMV (0.07 BGN/litre discount), SDI, Opera Sofia (10% discount).

Petrol stations

OMV Save&Drive (0.04 BGN discount per litre on Diesel and Petrol) and 10% discount on coffee and snacks.

EKO Ekonomy Card (0.07 BGN discount per litre on Diesel and Petrol), 15% discount on coffee and croissant in June.

Shell ClubSmart (0.07 BGN discount per litre on Diesel and Petrol). Exchange points for a 30% discount on beds and mattresses from TED in June.

Rompetrol (0.07 BGN discount per litre on Diesel and Petrol)


Sopharmacy Club Card is valid in all three chains Sopharmacy, Ceiba and Sanita. The card entitles you to a 20% discount in-store or online.

Electrical goods is the equivalent of Amazon in Bulgaria. You can order anything from kitchen appliances to TV units, personal computers and more. has 22 retail stores across the country and also has an online shop with free delivery for purchases over 50 BGN.

Insurance Broker

SDI Club Card comes with a 10% discount on their range of car, home, and travel insurance.

SDI Partners: EKO petrol stations (0,07 BGN per litre), SPEEDY courier service (7% discount), VIMAX air conditioners (5%).